‘You pay way more when you pay less’

Hans Salzinger, ARRI’s director of sales for camera systems, tells Vinita Bhatia that discounts do not necessarily help customers. Moreover, if they opt for pricing over quality, it …


Hans Salzinger, ARRI’s director of sales for camera systems, tells Vinita Bhatia that discounts do not necessarily …

Listening to customers time well spent

Craig Newbury, VP (sales) at Wohler, tells Satyam Nagwekar that the idea behind participating in BES Expo is to engage with customers on a one-on-one basis

Wohler Technologies started operations more than 30 years ago with the creation of the industry’s first in-rack audio monitoring product. The company …

The appropriate meta data approach to content

Vinita Bhatia asked industry experts – Ben Davenport, Director-Marketing of Dalet; Paul Thompson, Director-Strategic Solutions of Avid and Julian Fernandez-Campon, Business Solution Director of Tedial – about effective business practices to assign a structured meta data approach to designing content. Here is what they had to say:

Why is content preservation garnering great interest in the …

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